Brand Direct Wholesale partners directly with independent and emerging brands to bring authorized, MAP-compliant inventory to Amazon FBA and the Walmart Marketplace — without giving up pricing authority or competing with unauthorized undercutters.
Our guiding principles are “Brand stewardship. Direct accountability. Thoughtful growth.”
You’ve invested in your products, your reputation, and your customer relationships. Brand Direct Wholesale approaches each partnership with respect for that investment.
As a founder-led company, we offer direct accountability and a deliberate approach to marketplace growth. We establish clear permissions, follow your brand standards and advertised-pricing policies, and start with an inventory plan we agree on together.
Our aim is to earn your confidence with every order—and build a partnership that supports your brand’s long-term value.
Wholesale FBA at scale gets reduced to “buy low, list, ship.” That model is what creates the unauthorized reseller problem in the first place. We built our operation around authorization, pricing integrity, and marketplace reach.
We are not an open marketplace and we do not buy through gray channels. Every line we carry comes from the brand itself, on a written reseller agreement — so the inventory your team sees is inventory the brand meant to move.
Every partner brand sets its Minimum Advertised Price. We follow it in our listings, repricing, and post-listing audits — supporting stable shelf prices and retail buyers who refuse to chase unauthorized undercutters.
Amazon provides an established fulfillment channel. Walmart Marketplace adds another path to customers. Carrying both lets an emerging brand broaden its reach through one coordinated partnership.
We are not a drop-ship aggregator and we don’t onboard in a weekend. The same four steps repeat for every brand so expectations, paperwork, and reporting are aligned from day one.
We work with your product line, MSRPs, and authorized-supplier requests. We review fit, category mix, and your existing marketplace footprint. If it's the right fit for both of us then we move forward.
We sign a written reseller agreement and document the MAP policy your brand owns. Suspected unauthorized activity is flagged for your review.
Inventory arrives for preparation and marketplace onboarding. Listings, fulfillment requirements, and channel permissions are agreed with your team.
Continuous price monitoring, weekly reseller audits, and a direct line back to the brand. We report the violations; you decide the response.
Minimum Advertised Price policy needs consistent attention across listings and channels. We do that work — and surface violations back to the brand instead of working around them.
Ask about MAP monitoring ↗The brand sets the MAP. We do not negotiate it down to win a listing.
Our advertised prices follow your policy before a SKU goes live and are audited continuously after.
Suspected unauthorized sellers and MAP violations are documented for brand review. Any removal depends on applicable marketplace rules and the brand’s rights.
Weekly MAP reports go to the brand, not into a black box.
You built the brand. We help you scale it without losing control.
You source inventory. We make sure what we source is the real thing.
Before placing an order, we review documentation that helps establish product authenticity, authorized sourcing, and marketplace eligibility. Requirements depend on the brand, category, and intended sales channel.
Commercial invoices issued by the manufacturer or an authorized distributor should clearly identify the supplier and Brand Direct Wholesale as the buyer.
We require written authorization from the brand owner confirming that Brand Direct Wholesale may resell the specified products through various e-commerce channels including Amazon, Amazon Canada, and/or Walmart+Marketplace.
Clear, real-world photographs of the product and retail packaging may be requested to verify identity and listing accuracy.
Depending on the product, we may need applicable safety, testing, or regulatory documentation before purchasing or listing.
Not every purchase requires every document. We'll confirm the applicable requirements during our product review, before committing to an order. Documentation must be genuine, complete, and verifiable.
Tell us your category, current footprint, and where you want your brand to be in the next 12 months. We’ll discuss fit and what the first 90 days could look like.
Direct relationships. Clear expectations. A channel built to last.
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